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WCC 2020 Res 064 - Activity Report

Información general
Constituyente de la UICN: 
Rare
Tipo de Constituyente de la UICN: 
IUCN Member
Período de actividades: 
2023
Ámbito geográfico: 
Global
In implementing this Resolution your organization has worked/consulted with...
Qué otros Miembros de la UICN están o han estado implicados en la implementación de esta Resolución?: 
North of England Zoological Society (Chester Zoo) ( NEZS ) / United Kingdom
Qué Comisiones de la UICN están o han estado implicados en la implementación de esta Resolución?: 
IUCN Commission on Education and Communication 2021-2025 (CEC)
Si el Secretariado de la UICN está o ha estado implicado en la implementación de esta Resolución?: 
No
Implementación
Indicate and briefly describe any actions that have been carried out to implement this Resolution: 
Acci�nDescripciónStatus
Capacitaci�n• In 2023, the BE.Center has continued to build capacity through learn.rare.org: the BE.Center’s new virtual learning platform. The platform hosts self-paced content for learners to access at their own time and pace, in addition to supporting materials for attendees of its virtual and in-person trainings. • The BE.Center has continued to offer additional trainings through it’s 3-day BCD offer in both English and Spanish, running this twice per year. Individual workshops have also been delivered for partners such as CI, WW Malaysia, the GCF and AVDF. • Rare’s self-paced content is now available on Learning For Nature, with the course launching on 1 July. To date, 377 individuals are enrolled. On-going
Convocar a partes interesadas/creaci�n de redes• The BE.Center participated in a number of events targeting different stakeholders and discussing different aspects of behavior-centered solutions. Events ranged from presentations at the UNDP Nature for Life Conference to facilitating a roundtable around Behavior-Change at the SWITCH-Asia Annual Conference, exploring the role that Behavior Change can play in SCP projects funded by the initiative. • Chester Zoo and the BE.Center both attended the CBD COP that took place in Montreal, and utilized the opportunity to convene relevant partners and stakeholders. This included as part of Day 3 of the CEPA Fair, which was focused on ‘Methods of awareness raising and behaviour change’. Here, Rare delivered a one-hour workshop to attendees, focused on “Applying a Behavior Change Lens to Environmental Challenges”. The workshop provided attendees with an introduction to the Behavior-Centered Design approach, and how this has been applied to address real conservation challenges. On-going
Educaci�n/Comunicaci�n/Concientizaci�nFollowing on from the agreement of the Global Biodiversity Framework in Montreal, Rare and Chester Zoo co-hosted an online webinar, ‘Why Delivering the Global Biodiversity Framework Needs Behavior Change’. The webinar brought together speakers from the GEF STAP, the CBD Secretariat, Rare and Chester Zoo to explore the role that Behavior Change can play in implementation of the framework. The session attracted 452 registrants, 212 attendees, and 331 views via the on-demand video on YouTube, bringing in representatives of government agencies, environmental practitioners, academia and more. In addition to this, across October 2022 – June 2023 the BE.Center spoken in multiple webinars and virtual panel discussions, also delivering in-person presentations and joining roundtables all focused on the role of Behavior-Centered Solutions. The BE.Center is actively engaged in World Water Week (taking place in August 2023), acting as one of four key collaborating partner for the entire conference. In addition to helping organize sessions, a representative of the BE.Center will be moderating one event. In June 2023 Rare launched a new guide aimed at the entertainment industry, on “How to Integrate Climate-friendly Behaviors on Screen”. The guide aims to help the entertainment industry utilize the power of storytelling with Rare's insights on human behavior to help build a culture of climate solutions.On-going
Actividades de campoSince October 2022, the Center for Behavior & the Environment at Rare (BE.Center) has continued to partner with environmental NGOs on behavior-centered design projects. Examples of partner organizations include WCS, Conservation International, Panthera, UNDP and WWF China as part of the Switch Asia project. In addition to partnering with external organizations, the BE.Center has continued to work with it’s Fish Forever, Lands for Life and Climate Culture program teams. On-going
Recaudaci�n de fondosThe BE.Center has submitted a number of concepts to further integrate Behavior-Centered Solutions into large, multi-year projects. In addition, we have continued to partner with external organizations to integrate Behavior-Centered Solutions into existing projects (funded through a multitude of mechanisms).On-going
Influencia pol�tica/promoci�n de pol�ticasIn advance of the CBD COP, Rare worked closely with a wider network of partners organizations and NGOs to recommend wording for inclusion in the wider text of the Global Biodiversity Framework. This text was shared but was not adopted by parties in the final text that made up the framework. Rare has been invited to join the CBD Target 3 Partnership workshop, where it will seek to elevate the role that Behavior Change can play in successful implementation of Target 3.On-going
Actividades t�cnicas/cient�ficasThe BE.Center has published and contributed to a number of articles and reports including: o “Leveraging emotion-behavior pathways to support environmental behavior change” o “Knowing behavior matters doesn’t hurt: the effect of individual climate behavior messaging on green policy support” o “The Behavioral Science Behind Environmentally Friendly Refills” o “Climate Culture IRA Index” o “How to Integrate Climate-friendly Behaviors on Screen” On-going
Indique cuáles han sido los resultados/logros obtenidos en el marco de las actividades realizadas: 
The Center for Behavior & the Environment is working with many of the world’s largest conservation organizations to incorporate best practices of behavioral designs in several major projects. While the BE.Center continues to provide direct-to-practitioner training and other services, it has also adopted an influential role as a subgrantee directing behavioral design on large, multi-year programs, helping other organizations promote conservation through behaviour-centered solutions.
The BE.Center has focused its efforts on demonstrating the evidence for behavioral science in the environmental field, building demand for BCD, and increasing the ability of practitioners to implement behaviorally informed solutions.
¿Qué esfuerzos se están llevando a cabo para superar dichos obstáculos?: 
In advance of the CBD COP, Rare worked closely with a wider network of partners organizations and NGOs to recommend wording for inclusion in the wider text of the Global Biodiversity Framework. This text was shared but unfortunately was not adopted by parties in the final text that made up the framework. We will therefore look to elevate the role of Behavior Change through external mechanism conne
Indique y describa brevemente las actividades que se realizarán en el futuro para la implementación de esta Resolución: 
Acción FuturaDescripción
Capacitaci�nThe BE.Center will launch new course materials, helping advance the skills of practitioners in areas of Monitoring and Evaluation related to Behavior Change. In addition, the BE.Center will work to further highlight saliency through publishing new case studies.
Educaci�n/Comunicaci�n/Concientizaci�nThe BE.Center will host 4 quarterly BE.Hour webinars over the next year. We have a target to increase the number of users on Behavior.rare.org to 3000.
Actividades de campoThe BE.Center will work with partners to deliver field activities over the next year to help promote conservation through behaviour-centred solutions. This includes work within Rare’s own programs and through partnership with external organizations.
Recaudaci�n de fondosThe BE.Center will continue to partner to embed Behavior-Centered Solutions as a core component of project fundraising asks
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