La comunicación, educación y conciencia pública (CEPA) : una caja de herramienta para personas que coordinan las estrategias nacionales de biodiversidad y los planes de acción
Communication, Education and Public Awareness (CEPA) are important instruments for conservation and sustainable use of biodiversity. CEPA provides the link from science and ecology to peoples social and economic reality. It supplies the oil for the implementation of the Convention on Biological Diversity and deals with the processes that motivate and mobilize individual and collective action. It comprises a range of social instruments including information exchange, dialogue, education, and marketing.
